The Time Is Now: Are you Prepared for the Holiday Ecommerce Season? In part two of our Seasonality Series, Brennan & Alex are joined by Paid Search Team Lead, Mary Harrison to take an in-depth look at the holiday season from the client's perspective. Tune in to discover out of the box strategies over the years, what preparation looks like now that automation is a major focus, and how the shift in dates this year will impact results. If you’re looking for top priorities to focus on ahead of cyber week as a business, as an advertiser who isn’t explicitly holiday promotion focused, or as the individual actually managing the accounts, this is definitely the part of the series you want to pay attention to. Let’s Get Digital tackles developments and hot topics in digital marketing, interviews subject matter experts, and offers best practice strategies and tactics for success. We’re always interested in what you guys want to hear from us. To submit a question or comment, write us at [email protected]. Tune in next episode to remain in-the-know with all things digital marketing!
Cool stuff to check out:
Check out our 2019 Holiday Success Plan for Brands
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